Creator Hub
THE GUMMIE STORE
Creator Hub
Everything you need to represent, create and earn with The Gummie Store.
Start Here — Your Next Steps
- Choose your products and learn the approved talking points below.
- Open your affiliate portal for your personal link, discount code, sales and Starter Pack.
- Use the Resource Library below for product training, scripts, claims guidance and content ideas.
- Clearly label affiliate content Ad or #Ad and only use approved product claims.
- Join the Creator Forum for challenges, support, events and wins.
ANNUAL CREATOR CHALLENGE
Top Affiliate Wins £1,000
Highest confirmed qualifying sales over the challenge period wins £1,000 cash.
BRAND TRAINING
Our Story & Ethos
The Gummie Store makes everyday wellness feel simpler, friendlier and easier to stick with. We bring a fun, modern, sweet-shop feel to supplements while keeping product information clear and responsible.
Simple. Never overcomplicate wellness. Friendly. Talk like a real person. Enjoyable. Make routines feel good. Realistic. Show genuine everyday use. Honest. Never exaggerate claims.
DOWNLOADABLE TRAINING
Creator Resource Library
Save these guides to your phone or laptop so you always have the approved information to hand.
Our story, values and creator tone.
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Complete Product GuideProduct-by-product reference guide.
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Ingredients & Benefits Cheat SheetQuick ingredient and benefit talking points.
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Affiliate Do's & Don'tsSimple rules for representing the brand.
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Approved Claims GuideWhat you can and cannot say.
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TikTok & Reel ScriptsReady-to-use short-form video prompts.
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Caption BankCaption starters and calls to action.
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30 Content IdeasA full month of creator inspiration.
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Product Photos & VideosHow to use and request creator visuals.
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Logos & Brand AssetsBrand-use guidance and asset information.
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Current Offers & Discount CodesCheck the latest promotional guidance.
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PRODUCT KNOWLEDGE
Quick Product Guide
Use these approved talking points. For full ingredients, serving information and cautions, always check the individual product page before answering a customer question.
Multivitamins & Minerals
12 essential vitamins and minerals. Approved angles include normal immune function, reduction of tiredness and fatigue, normal psychological function and normal cognitive function where supported by the relevant nutrient.
Collagen Gummies
500mg bovine collagen per serving with biotin, selenium and vitamins A, C and E. Vitamin C contributes to normal collagen formation for normal skin function; biotin contributes to maintenance of normal hair and skin; selenium contributes to normal hair and nails. Not vegan or vegetarian.
Probiotic & Vitamin Gummies
Bio-culture blend with vitamins C, B3, B5 and B6. Approved nutrient angles include normal immune function, reduction of tiredness and fatigue and normal psychological function. Do not claim it treats bloating, IBS or other conditions.
Vitamin D3
1000 IU / 25mcg vitamin D3 per gummy. Vitamin D contributes to normal immune function, maintenance of normal bones and teeth, normal muscle function and normal calcium absorption.
Apple Cider Vinegar & Ginger
Apple cider vinegar with the mother plus ginger extract. A safe content angle is a convenient alternative to drinking liquid apple cider vinegar. Do not make weight-loss, detox or medical digestive claims.
Turmeric & Ginger
Turmeric and ginger extracts. Talk about the ingredients and traditional herbal use; do not claim it treats inflammation, arthritis or pain.
Iron & Vitamin C
Iron contributes to reduction of tiredness and fatigue, normal oxygen transport, normal cognitive function and normal red blood cell and haemoglobin formation. Vitamin C increases iron absorption and contributes to normal immune function.
Biotin
Biotin contributes to maintenance of normal hair and skin, normal energy-yielding metabolism, normal psychological function and normal nervous-system function. Never promise hair growth.
Ashwagandha
1200mg extract per two-gummy serving, minimum 5% withanolides. Keep content to ingredient, format, flavour and traditional Ayurvedic use. Do not claim it treats anxiety, stress, insomnia, depression or hormone problems.
Folic Acid
400mcg per gummy. Approved angles include maternal tissue growth during pregnancy, reduction of tiredness and fatigue, normal psychological function and normal immune function.
Hair, Skin & Nails
13 nutrients including biotin, zinc, selenium and vitamins A, C, D and E. Biotin and zinc contribute to maintenance of normal hair and skin; zinc and selenium contribute to normal nails; vitamin C contributes to normal collagen formation for normal skin function.
Lion's Mane
200mg 10:1 fruit-body extract per serving, equivalent to 2000mg dried mushroom. Keep content to the ingredient, format and traditional use. Do not claim improved memory, ADHD support or guaranteed focus.
Magnesium
90mg elemental magnesium per gummy. Magnesium contributes to normal muscle function, reduction of tiredness and fatigue, normal psychological and nervous-system function, normal energy metabolism and maintenance of normal bones and teeth.
Vegan Omega 3 Algal Oil
Plant-based DHA and EPA. DHA contributes to maintenance of normal brain function and vision; DHA and EPA contribute to normal heart function, subject to conditions of use.
NMN
500mg nicotinamide mononucleotide per serving. Research is ongoing. Do not make anti-ageing, longevity, disease-prevention or treatment claims.
Urinary Bio-Balance
Multi-strain live bacterial cultures. Keep messaging to formulation and daily wellness routine. Do not claim it treats UTIs, thrush, BV or other medical conditions.
Affiliate Do's & Don'ts
DO: use the approved wording in this Hub, describe your genuine experience, show products in real life, check the product page for facts and clearly disclose affiliate content as Ad or #Ad.
DON'T SAY: “cures anxiety”, “makes your hair grow”, “fixes your gut”, “treats insomnia”, “makes you lose weight” or “balances your hormones”.
If you're unsure, ask in Product Questions before posting.
Scripts, Captions & Content Ideas
Hooks: “The supplement I actually remember to take…” · “Come do my morning wellness routine with me…” · “If you hate swallowing tablets, look at this…” · “POV: wellness finally feels less boring.”
CTAs: “Use my code at The Gummie Store.” · “I've linked the exact one I use.” · “Check the product page for full ingredients.” · “My affiliate link is in my bio.”
For the full script bank, caption bank and 30-day idea list, use the downloadable Resource Library above.
Monthly Challenge
See this month's creator brief.
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Creator Wins
Celebrate sales, content and progress.
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Photos & Visuals
Open creator visuals and launch assets.
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Exclusive Inner Circle Events
Private brand experiences for active creators — influencer picnics, afternoon tea, meet-ups and special launch events.
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PRIVATE CREATOR COMMUNITY
The Gummie Store Creator Forum
Meet other creators, ask questions, get content support and join challenges.
Say hello. Content Help
Hooks, ideas and feedback. Monthly Challenge
Current creator brief. Product Questions
Get product help. Creator Wins
Celebrate progress. Events & Meet-Ups
Private creator experiences.
Account login required for community access.
Affiliate Dashboard
Your link, code, referrals, earnings and Starter Pack.
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AI Wellness Hub
Wellness-topic inspiration and educational ideas.
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Create. Share. Earn. Grow.
Keep it genuine, consistent and compliant. Use your own voice and remember your personal code.


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